Choosing a point of sale system for one store is time-intensive enough. There are a host of factors to consider - inventory tracking, projected sales, security and much more. These aspects grow in magnitude when multiple retail locations come into play. They expand even further when it comes to serving a franchised business, where each store is licensed by a separate individual. Franchise owners need POS systems able to support a wide variety of management styles, employee skill levels and customer preferences.
POS systems are a huge investment. They're designed to serve a company for several years. Franchisers need one that's able to grow as more individuals license the company's branding and practices. Your franchise POS solution must be able to support a number of established stores and inventory, then expand further without limitation. Companies should also consider any offers they plan to implement in the near future. Introducing new services and product lines requires a robust POS system, so owners should invest where it counts.
FlexibilityFranchise POS systems must handle the need to manage different configurations for sales, loyalty programs, marketing campaigns, promotions and events across nationwide, regional and individual stores. There are a variety of location-specific factors to consider, including transportation, consumer spending habits, weather patterns and demographics.
A franchiser needs to know how owners of its individual stores plan to operate. Will they rent a traditional retail space, focus on popup shops or choose a portable option like fairs and trade shows? Each of these has its own requirements in terms of portability. Traditional retail stores can use a system installed on local servers, however cloud-based POS solutions have their advantages for all business types. These systems can be accessed from anywhere, so franchisers can easily pull sales data from individual stores no matter where they are. While cloud technology is perfect for small- to medium-sized businesses, several large chains and franchises prefer it, too, including Adidas, Belkin, Cinnabon, Goodwill and Toms.
Unfortunately, there's always some error small business owners just don't know how to fix. Even the most technologically skilled entrepreneur needs customer support every now and then. Franchisers need a POS provider able to provide excellent customer support across a variety of channels at various times. Some franchise owners prefer to call if they need help with the system, while others are fine with email or live chat. What's more, a POS system's customer support must be able to handle issues among individual locations, navigating various consumer tax laws, connection speeds and more. They should also be available during a variety of business hours, accommodating locations across time zones.
A franchise POS system should support the needs of various managers, employees and shoppers across regions. Franchise owners must choose one that is flexible, scalable and accessible.